Olympic champion and record-holder Jutta Leerdam is turning her sporting achievements into impressive financial gains. The Dutch figure skater, who is also the fiancée of famous boxer Jake Paul, has been in the spotlight of global brands after winning gold in the 1,000-meter race.
Her victory photo in Nike underwear, which has been shared by hundreds of millions of followers, could bring the athlete more than $1 million in revenue, according to experts.
According to marketing experts, Leerdam can earn about 62,000 euros for just one sponsored post. The emotional moments of her victory were so contagious that even cosmetics brands used the athlete’s “tears of joy” to advertise waterproof makeup.
Despite initial difficulties in the qualification round, Utah proved its high standing, earning not only medals but also attention from the global community.
