December 2nd, 2024. International company Herbalife has been recognized for its dedication to promoting a balanced and healthy lifestyle by winning the prestigious “The Leader 2024” Award in the “Balanced Nutrition” category. The award ceremony took place on November 30 at Aram Khachatryan Concert Hall, gathering honorary guests and industry leaders to celebrate this achievement.
Every year, brands in a variety of sectors are nominated through a public survey by the “Empirica” research center and later evaluated by experts to receive the award. The nominees represent exceptional businesses and individuals from diverse industries in Armenia whose past actions have contributed to the growth of the economy and the country as a whole.
Irakli Chachanidze, Herbalife’s Senior Business Development Manager in the Caucasus, expressed his gratitude: “It is a great honor for Herbalife to receive this prestigious award for the second time in Yerevan. This achievement reflects the main goal of the company: to help change people’s lives for the better. With the help of balanced nutrition products, Herbalife’s Independent Partners inspire people to embrace a healthier lifestyle and help their customers to achieve their goals.”
Herbalife is deeply committed to promoting an active and healthy lifestyle, which is reflected in its global partnerships with sports figures like Cristiano Ronaldo and sponsorships around the world, including LA Galaxy soccer team. In addition, Herbalife Independent Members actively establish nutrition clubs worldwide, with more than 65,000 clubs where clients can gather, consume protein shakes, prepare recipes with Herbalife products, and exercise together, fostering a healthy lifestyle community.
This dedication was further emphasized during this year’s awarding ceremony, where #Haykfreestyle, a sportsman and influencer, congratulated the company on this achievement: “Congratulations to Herbalife on winning this award again! It is important that we have such companies in Armenia that can help us maintain balanced and nutritious meals.”
The company was founded in 1980, and its famous Formula 1 protein shake, a healthy and balanced meal in one glass, has become its most renowned product, sold in over 90 countries worldwide. With 4.6 million servings consumed daily and an impressive 1.7 billion portions sold globally, it remains a favorite for those seeking convenient and nutritious options. This fall, the Armenian market welcomed an exciting new flavor—Banana Mousse. It offers a tasty and balanced option for an enjoyable start to the day, becoming a great addition to the three other delicious flavors already available in Armenia.
Committed to social responsibility, Herbalife also supports numerous initiatives aimed at helping children and protecting the environment. Through the Herbalife Family Foundation (HFF), the company provides critical support to children worldwide by partnering with organizations to deliver proper nutrition, educational resources, and care through initiatives like the Casa Herbalife program. In Armenia, Independent Members contribute to these efforts by collecting plastic for recycling at the Herbalife Sales Center in Yerevan. Additionally, Herbalife remains dedicated to combating hunger, malnutrition, and food insecurity through its impactful programs. These initiatives reflect the company’s mission to create long-lasting positive change in communities around the world.
Notes to editor
About Herbalife Ltd.
Herbalife (NYSE: HLF) is a community and platform for a healthy lifestyle, one of the leading companies that has been improving people’s lives since 1980 through balanced nutrition products and business opportunities for its Independent Members. The company offers high-quality products based on the latest scientific advancements in more than 90 markets. By promoting Herbalife products, Independent Members create communities where people transform their lives for the better.
About “Varkanish”
“Varkanish” (Rating) company, in cooperation with the RA ministry of territorial administration and infrastructure, RA Chamber of commerce and industries, the National Consumers association of RA, several NGOs and government organizations, organizes awards dedicated to the best in their industries. Varkanish also publishes a magazine under the same name, which is the only magazine of its kind and uses a unique publishing methodology.
